---
title: GumGum Sports | NBA
---

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- [The Visionary](http://www.thevisionary.com/)
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- [Contact](http://www.gumgum.com/about/contact/)

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## **About GumGum  Sports**

GumGum Sports is a division of [GumGum](http://www.gumgum.com)that leverages GumGum’s computer vision technology to help brands, agencies and rights holders go Beyond The Broadcast™ to capture the full media value of sports sponsorships that include visible signage across television and social media. By analyzing live broadcasts, social media and digital streaming, GumGum Sports provides accurate, timely, and comprehensive media valuations. They enable rights holders to retain and grow partner revenue and give sponsors the ability to track and optimize media value across a portfolio of sponsorships.

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